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Things to Consider
Is It Right For You?
Apparent Benefit:
Saving the Sales Commission
The number one reason people decide to sell their
own home is to save the sales commission. After all,
with the price of houses today this can be a considerable amount of
money and with the use of home computers and the Internet, getting
information out to the public is easier then ever. Then why
doesn’t everyone sell his or her own home? Well…there are some
drawbacks that should be considered before you decide to put your
home on the market as F.S.B.O. (For Sale by Owner). We have
outlined what we consider to be the major drawbacks of selling your
own home below. If after considering each of these factors,
you decide to sell your home without the assistance of a real estate
professional you will at least be making an informed decision and
For Sale by Owner may be right for you.
Things to Consider:
Lower Sale Price
Buyers know that the seller is saving the sales
commission and often present offers that reflect a lower sales price
based on deducting the estimated commission from what they feel the
selling price should be. An uninformed seller that has not had
a home value market analysis prepared by a real estate professional
and has had their home on the market for some time, may accept this
offer without challenge, thereby, not getting the full value for
their home as well as the many services provided by a listing
agency.
Limiting Potential Buyer Prospects
First time buyers and people relocating from out of
the area represent a good portion of the potential homebuyers in the
market. These buyers often prefer to work with real estate
professionals that can help them search and understand the market,
negotiate a fair deal, obtain financing, and handle the paper work
and many other details needed to close the transaction. Many
of these potential buyers will not respond directly to for sale by
owner properties.
Dealing Direct With All Callers
When you put your phone number on the sign in the
yard, in the paper or on the Internet you are inviting anyone and
everyone to call. Some will be serious about buying your home
and some will just be fishing for prices or other information.
Are you ready to deal with all the calls and will you be available
every day of the week and on weekends to answer the
calls?
Showing Your Home
Most real estate professionals will ask the owner to
vacate the home when the sales agent plans to take a prospective
buyer through the house. This helps to make the potential
buyer more comfortable and free to look at and discuss the features
of the house objectively without involving the emotional feelings of
the owner. Who will show your home? Will you be available
everytime someone calls?
SAFETY
NOTE:
BE CAREFUL WHEN
LETTING STRANGERS INTO YOUR HOME. HAVE SOMEONE ELSE WITH YOU AND NEVER
LET ANYONE TOUR YOUR HOME UN-ESCORTED
Negotiating a Deal
If a potential buyer offers your asking price with
all your terms and conditions …great!…you have a deal. More
often, however, the potential buyer will make an offer for less than
the asking price and may have some conditions as to the closing
date, needed repairs, furniture and fixtures or other aspects
necessary to make the deal go through. With your emotional tie
to the house, it sometimes becomes difficult to negotiate these
items objectively. A third party often helps in buffering the
many offers and counter offers that sometimes are exchanged to make
the deal go through.
Preparing Sales Contracts and
Documents
Price and terms are agreed to and now you have a
deal. Is it legal? Is it binding? Is it in your
best interest? We strongly suggest you get an attorney
involved at this point, however, part of a real estate
professional’s job is to get the contracts and documents prepared
correctly to the mutual agreement of the parties for presentation to
the attorneys, loan officers, government officials and others as
needed to get the deal settled.
Helping Buyer with Financing, Title Insurance and
other Issues
Not your problem? That’s right. But if
your potential buyer can’t get what he needs to make the deal go
through you don’t sell your house. As you may have concluded
by now, real estate professionals do a lot more than just get a
buyer and seller together. For more information on the
services we provide when we list your home see our information sheet
entitled “Listing and
Selling Strategy - what to expect when you list your home
with us”.
ONE MORE THING TO CONSIDER:
Who really pays the sales commission? Most
people know the seller is usually obligated to the listing broker to
pay the commission from the proceeds of the sale, however, if the
deal is structured properly so that the seller gets the money wanted
and the buyer writes the check at the closing..???
In the end think of this… Would you consider selling
your home on your own to save the commission but use a real estate
agent to look for your next purchase because you like or need the
services they provide? Think about it.
©
Copyright 2004 by Ralph Freda